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Curated Essex Artists & Artisans

Category: News

News

8 Solid Reasons to Raise Your Prices and Why You Shouldn’t Hesitate

We get it – raising your prices can feel like a daunting step. It’s something many creative entrepreneurs grapple with. You might be worried that you’ll price yourself out of the market, or that your customers will no longer be willing to pay. But here’s the thing: it’s not only necessary—it’s essential for your growth. So, let’s dive into 8 perfectly good reasons why it’s time to increase your prices.

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News

Small Businesses: Avoid Putting All Your Eggs In One Basket

If there’s one key lesson every small business owner should take to heart, it’s this: don’t put all your eggs in one basket.
Relying too heavily on one supplier, one sales channel, or one big customer can leave you vulnerable — and if things go wrong, the impact can be devastating. Instead, by spreading your risks and exploring new opportunities, you can build a more secure, resilient business.
So, let’s crack this open and look at some practical ways you can avoid disaster.

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News

Easter Marketing Ideas To Boost Your Small Business Sales

Hop Into Easter: Eggstra Special Ideas for Your Small Business
Wait… Easter’s just around the corner? That’s right! Easter Sunday lands on April 20th this year — and while it’s a touch later than usual, it’ll still arrive quicker than a bunny in a hurry.
For small businesses, Easter is a golden chance to connect with customers, boost sales, and sprinkle some seasonal sparkle into your marketing. So how can you make the most of it?
Whether you’re selling handmade treasures, tasty treats, or offering services, here are some fresh ideas to help you hatch an Easter plan that’s truly eggcellent.

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News

Folk & Bespoke Artisan Markets expand to Brighton, Lewes, Tunbridge Wells & Norfolk- calling all vendors!

Exciting news for craft lovers, independent makers, and artisan enthusiasts- Folk & Bespoke artisan markets are growing!
Following the success of our established markets, we are delighted to announce our expansion into Brighton, Lewes, Tunbridge Wells, and Norfolk. These locations are known for their vibrant arts scenes, appreciation for handmade goods, and thriving independent business communities, making them the perfect new homes for our carefully curated artisan events.

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News

Why Your Brand Matters and How to Build One

I’ve touched on branding before, but it’s such a significant topic that it deserves its own deep dive. In this article, we’ll explore what a brand or brand identity really is and why it’s essential—even for a one-person business.

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